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The Hidden Profit Leak Inside Your Parts Matrix

One of the biggest mistakes I see shop owners make is assuming that higher sales automatically mean higher profits. I get why it happens. …
A man is shown holding a credit card at a point of sale terminal, which prominently displays a red fraud alert message on its screen, indicating a transaction issue

The New Way Shop Owners Are Getting Scammed (And How to Protect Yourself)

If you had asked me a few years ago what “crime” looked like for shop owners, I probably would’ve said something like a break-in, …

Understanding the Ups and Downs of Your Auto Repair Business (And What to Do About It)

As we move out of winter and into the busy season, a lot of shop owners start to feel the same thing: the business …

Stop Guessing Your Marketing—Start Understanding the Problem

I had a chance to sit down with Mike De La Cruz from Overdrive Marketing, and I’ll tell you—this was one of those conversations …

How Should You Pay Your Advisors and Managers?

In a prior article, I talked about technician pay plans. Now, I want to shift gears and talk about the rest of your team—your …

The Real Cost of Not Recruiting

By Hunt Demarest and Special Guest Chris Lawson I’ve heard it a hundred times from shop owners: “I just can’t afford to recruit right …

Why That Comeback Job Is Costing You Way More Than You Think

By Hunt Demarest I was talking to a shop owner the other day who was fired up about one of his technicians. And before …

From Technician to Owner: The Power of Clear Expectations

By Hunt Demarest & Special Guest Brian Rooney If there’s one path I see over and over again in this industry, it’s this: a …

Flat Rate vs. Hourly: Which Tech Pay Plan Works Best? 

In this article, I want to tackle something that seems to light up the internet every few months: technician pay plans. Is flat rate …
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