Ratchet+Wrench: Maximizing Profit: Strategies to Reduce Parts Costs Without Sacrificing Margins
As inflation continues to drive up costs, many shop owners are focused on raising labor rates—but what if one of the biggest profit opportunities ...
The Hidden Profit Leak Inside Your Parts Matrix
One of the biggest mistakes I see shop owners make is assuming that higher sales automatically mean higher profits. I get why it happens. ...
The New Way Shop Owners Are Getting Scammed (And How to Protect Yourself)
If you had asked me a few years ago what “crime” looked like for shop owners, I probably would’ve said something like a break-in, ...
Understanding the Ups and Downs of Your Auto Repair Business (And What to Do About It)
As we move out of winter and into the busy season, a lot of shop owners start to feel the same thing: the business ...
Stop Guessing Your Marketing—Start Understanding the Problem
I had a chance to sit down with Mike De La Cruz from Overdrive Marketing, and I’ll tell you—this was one of those conversations ...
How Should You Pay Your Advisors and Managers?
In a prior article, I talked about technician pay plans. Now, I want to shift gears and talk about the rest of your team—your ...
The Real Cost of Not Recruiting
By Hunt Demarest and Special Guest Chris Lawson I’ve heard it a hundred times from shop owners: “I just can’t afford to recruit right ...
Why That Comeback Job Is Costing You Way More Than You Think
By Hunt Demarest I was talking to a shop owner the other day who was fired up about one of his technicians. And before ...
From Technician to Owner: The Power of Clear Expectations
By Hunt Demarest & Special Guest Brian Rooney If there’s one path I see over and over again in this industry, it’s this: a ...